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BranD Magazine

BranD Magazine – Issue 50: I Want to Set up a Studio

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BranD is an international bi-monthly magazine, focusing on multidisciplinary communication design from Hong Kong.

BranD defines a new way to look into Communication Design by presenting, researching and manifesting excellent works amongst Visual Art, Advertising, Product, Graphic, Interior, Architecture, etc. Every issue not only expends around numbers of high-quality visual features to seek the real content and values behind different forms of communications, but also includes in-depth observation articles andcolumns from the industry’s leading organizations and individuals. The Community section brings the designers, artists, art directors, marketing specialists, and business strategists together to seek the multidisciplinary creative methodology behind communication design for businesses.

BranD 50 – I Want to Set up a Studio | Cover illustration by Woshibai

BranD 50 – I Want to Set up a Studio | Many people are looking forward to setting up their own studio. Studio attracts our eyes with its bold creativity and young way of thinking. It is commendable to be able to find a design studio that meets the balance between popular trend and personal aesthetic. The theme of BranD’s new issue is “I Want to Set up a Studio”.

BranD has invited 17 designers from different design studios at home and abroad to discuss how to switch their role between business operation and art creation so as to make sure their artistic freedom while not to conflict with business.

A part in Issue 50 is about the introduction of toys that 9 designers put in their studios. The 9 designers introduced those “energy containers” to the readers one by one.

Cover: BranD & Woshibai

The illustrations on the cover of Issue 50 is collaborated by the editorial department of BranD and illustrator Woshibai. The cover presents a picture of editors of BranD who work in the universe. Woshibai customized the exclusive illustrations for each member in the editorial department of BranD.

In order to increase fun of the cover, BranD selected a 270g pale gray paper named Lunar Crater for the cover. Combined with the illustrations created by Woshibai, the paper increases the three-dimensional sense of the cover.