Offscreen – Issue 17


Published three times per year in beautiful print, Offscreen Magazine is a thoughtful deep-dive into the entrepreneurial spirit and creative thinking of people working with technology.


Tom Loosemore Leveraging the power of technology to run government like a startup and create the public services we need.

Heather B. Armstrong Love letters and hate mail: the emotional journey of publishing one of the web’s most successful blogs.

Jason Santa Maria Good design is medium-agnostic: the design director finds common ground between digital and analogue.

Ashwini Asokan The AI entrepreneur and advocate fights for a future that works for everyone, not just a privileged few.

Table of contents

Blind Spot Detector
Food for thought by Lisa Sanchez.

Prime Directive
Food for thought by Bryan Hughes.

A collection of projects and ideas worth exploring, curated by Ivana McConnell and Kai Brach.

Tom Loosemore on how to run government like a startup, our responsibility to help transform public institutions, and the power that comes from creating magic with code.

A Day With
Spend a day with Claudine Rodriguez.

A Day With
Spend a day with Wiza Jalakasi.

Slow Growth
Defying to growth-hacking mantra with Natalie Nagele and Robert Mueller.

Heather B. Armstrong on writing sponsored content that doesn‘t suck, surviving the occasional social media shitstorm, and her public fight against hate mail and depression.

Rules of Business
Guiding principles for doing business, by Kanyi Maqubela.

We asked 712 readers about their daily work habits.

A collection of useful and beautiful office products, curated by Ivana McConnell and Kai Brach.

Jason Santa Maria on his career progression from freelancer to design director, why not everyone needs to ‘get’ typography, and his desire to catalogue all digital artefacts.

Technologist Owen Williams on what it's like working for VanMoof, an Amsterdam-based bicycle manufacturer that tries to answer the question of how much technology we‘re looking for in a pushbike.

One Question
We asked our readers: In what ways do the web and new technologies make you feel optimistic about the future?

A tour around the offices of Etsy, PortingXS, Nanobits, Dropbox, and LinkedIn.

Visit: Betahaus
Teresa Marenzi stopped by co-working space Betahaus in Berlin and asked seven random people what they’re currently working on.

Ashwini Asokan on why Artificial Intelligence urgently needs a legal and ethical framework, how mainstream media makes us fear robots, and why that fear is not entirely unfounded.

Ten Things I’ve Learned
Nick Fisher and La Vesha Parker share ten life lessons from working on the web.

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